Safelog: Thanks to SEO, content marketing and PR, transport robots make it into the Handelsblatt

For a long time, Safelog was shy when it came to press relations and marketing. That changed abruptly when we started working together, say Mathias Behounek, Managing Director, and Alexander Strunz, Corporate Communications & PR. After the initial crash course, we worked together in workshops to develop the perfect communication strategy for the manufacturer of mobile transport robots. Today, the entire industry knows Safelog – thanks to content marketing, SEO and consistent press relations. The full-page article in Handelsblatt is just the icing on the cake.

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