No more cold calling. Generate leads with content instead.

B2B purchase decisions are time-consuming. Information obtained by decision-makers is almost exclusively digital. The perfect conditions for content marketing. We develop unique content which you can use to celebrate successes along the touchpoints of the customer journey.

Our approach

Nobody likes spam. But everyone loves content with real added value. Something that is offered as opposed to being force-fed. That’s what content marketing is all about. The motto: Pull rather than push. Anyone in B2B looking to inform themselves about trending topics or technologies should find your content. Without advertising. Instead, informatively prepared with your know-how. This is how you build reputation and trust. On your company’s digital channels. How do you do that? With a performance-oriented content marketing strategy.


Content marketing strategy: Target groups are yesterday’s news. You want to know who your customers are. We work together with you to develop buyer personas. They are the heart of our content marketing strategy. Together we discover: What does the customer journey look like? What content do your personas need to make a purchase decision? Based on this, we develop campaign-ready, cross-channel communication. So that your company is present at every touchpoint. Your topics stand out. And impress with high-quality content. That’s how modern lead nurturing works.

Content creation: Our text is clean. To the point. And leaves no questions unanswered. We speak the industry’s language. Whether it be high-reach blog posts, success stories, deeply researched white papers or studies for the active occupation of trending topics – we use trustworthy formats to make complicated things seem easy. And help you to demonstrate true expertise.

Seeding: This is where PR, SEO and social media come together. Our integrated approach ensures high reach. We place the topic in print and online media. And contact multipliers such as bloggers, journalists and institutions. We write blog posts and landing pages. And market your content via social media.

Our services at a glance

  • Content marketing strategy
  • Workshops, buyer personas and content audit
  • Content strategy and campaign planning
  • SEO
  • Content creation
  • Topic research and topic monitoring
  • Monitoring and reporting
  • Design of content hub, corporate blog, online magazine, newsroom

Our content formats

  • White papers, checklists, guides, studies
  • Infographics
  • SEO-optimised blog posts
  • Success stories and cases
  • Online magazines
  • Explainer, product and user videos

Your contacts

Jochem Blasius

Managing Partner

Marius Schenkelberg

Director of Operations / Prokurist